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10:00 Reception
Geschwister-Scholl Saal, Ritterstr. 8-10, Leipzig
10:30 Opening
Roland Schatz, Editor-in-chief, Medien Tenor, Leipzig
Danny Schechter, Editor, MediaChannel, New York
Reinhard Bütikofer, Managing Director, Bündnis 90 / Die Grünen, Berlin
Prof. Max Kaase, Centre of Science, Berlin, (Head of Conference)
Richard Gaul, Director of Public Relations, BMW AG, München
Prof. Christoph Kähler, Vice Rector, University of Leipzig
11:30 Plenary Session
Panel discussion on the influcene of political reporting on the understanding of democracy
Introduction:
Prof. Stephen Coleman, London School of Economics
Reinhard Bütikofer, Managing Director, Bündnis 90 / Die Grünen, Berlin
Angela Merkel*, Chairman of CDU
Wolfgang Tiefensee, Mayor of Leipzig
Dr. Fritz Goergen, Campaign Manager, FDP in Northrhine-Westfalia
13:00 lunch-break
14:00 lectures and panel discussions on four topics, with amongst others:
Udo Röbel, Editor-in-chief BILD, Hamburg
C. Anthony Giffard, Director, School of Communications, Seattle
Wolfgang Gibowski, Foundation Initiative of German Companies, Berlin
Ruth Teer-Tomaselli, Natal Durban, South Africa
Peter Dietlmaier, Executive Director Corporate Communications, Goldmann Sachs, Frankfurt/Main
Emilio Galli-Zugaro, Director of Public Relations, Allianz AG, Munich
16:30 Workshops with contributions amongst others from:
· Politics and Elections
Dr. Jürgen Maier, University of Jena
Dr. Barbara Pfetsch, Centre of Science, Berlin
Prof. Hans-Jörg Stiehler, University of Leipzig
Prof. Patrick Rössler, University of Erfurt
Country Images
Prof. Karen Ross, University of Coventry
Ekatherina Goldfain Omsk, Rußland
Prof. Eli Pollack, Hebrew University, Jerusalem
Company Images
Prof. Frank Brettschneider, University of Jena
Richard Gaul, BMW AG
Frank Lukaszewski, Jörg-Uwe Nieland, University of Duisburg
Racism
Prof. Arnold de Beer, University of Potchefstrom
Heidi Saliba, Columbia City, Indiana
Genetic Engineering
Gregor Schönborn, CEO, Kohtes Klewes, Bonn
18:30 Plenary Session Reports from the workshops
Résumé from journalistic point of view - Prof. Stefan Russ-Mohl, Free University, Berlin
Résumé of first day - Prof. Max Kaase
20:00 Reception and Dinner
Wolfgang Tiefensee, Mayor of Leipzig
Prof. Günter Bentele, Institute of Communication Science, Leipzig
Award of prizes and laudatory speeches in the categories:
TV News Shows, Weeklies and Daily Press
9:00 Plenary Session
Lectures by:
Nigel Charters, BBC Parliament, ‘Challenges for Political Reporting’
Prof. John Pavlik, Columbia University, New York, ‘The Influence of the Internet on the Election 2000’
Dr. Daan van Vuuren, South African Broadcasting Corporation, Johannesburg, ‘The Role of Mass Media in the Formation of Country Images’
10:00 Workshops
Development of research questions in the workshops in consideration of the extended research base.
12:00 Closing Plenary Session
Reports from the workshops
Looking ahead:
Prof. David Weaver, University of Inidianapolis
Prof. Arnold de Beer, (Head of Conference, Day 2)
Closing Remarks:
Reinhard Bohse, Director, Medien Tenor, Leipzig
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